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IKEA Augmented Reality

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WEar is a mobile augmented reality advertising platform targeted for brand to consumer interaction. Interactions being mobile coupons, m-commerce, 2d overlay, 3d overlay, location based service, video play, gamification, image tracking, object recognition, product recognition and much more. It works of press ads, outdoor ads, product wrap, product packaging, products, point of sales media, tv and more.
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